A Study Shows...
A Study Shows is a blog that congregates interesting, data-driven studies. Briefly summarizing articles and papers, the blog works to simplify the hunt for quality research materials.
The challenge for this identity was to create something transformative but distilled down to its most simple form for categorization. The wordmark starts the story but leaves it open for the user to complete. Iconography aid in but don't finish the story. This is meant to create a playful craving for information.